TheatreWorld Makes it to the WIZARD OF OZ 75th Anniversary Party
The WIZARD OF OZ turning 75 years old is huge for both Hollywood and the theatre community. This classic tale continues to captivate audiences worldwide, and has even spawned new storylines recently. Here at TheatreWorld we were extremely excited about this impending milestone for the movie. We were even more excited when we received a call from one of the nation’s most esteemed and creative event marketing agencies, Paradigm Shift Worldwide. Paradigm Shift Worldwide was tasked with putting together the official 75th Anniversary Party for the WIZARD OF OZ. Warner Bros. chose Paradigm Shift due to their reputation for successfully executing high level events. We are humbled by the fact that Paradigm Shift Worldwide chose one of our premier WIZARD OF OZ backdrops, Emerald City Great Hall, to help set the theme at the official anniversary for the film.
A Look Inside the Party
Paradigm Shift Worldwide delivered a top-notch party to ring in the 75th Anniversary. They hosted it at the TCL Chinese Theater in Los Angeles, the same theater that aired the original premier screening of the film in 1939. The party itself celebrated not only the 75th Anniversary of THE WIZARD OF OZ, but also the official 3D IMAX release of the film. The Chinese Theater was turned into a fairy tale setting; abound with professionally designed set pieces, emerald lighting, yellow brick trim and one of our most popular WIZARD OF OZ drops. Paradigm Shift also brought in artists to showcase original artwork themed around this classic tale. The attendees included some of Hollywood’s top stars, cast members from the original film, and, of course, The Good Witch, The Tin Man, The Cowardly Lion and The Scarecrow. Dorothy was present, in wax form, as Madame Tussauds of Hollywood unveiled their strikingly life-like wax statue of Judy Garland in her most famous role. Everyone who attended had a great time at the event, and carried the party through to the official premier screening of the 3D version of the film.
Paradigm Shift Worldwide delivered a themed event that lived up to the hype of one of the most popular storylines ever. As you can see from the pictures, their team blended their creativity perfectly with themes from THE WIZARD OF OZ. Putting together an event like this is no easy task, executing an event like this perfectly takes a dedicated group of event professionals. We would like to congratulate Paradigm Shift Worldwide on planning yet another flawless celebration. Their planning and hard work culminated in a party befitting this beloved story. We will be forever grateful for their allowing us to play a small role in setting the theme for the official WIZARD OF OZ 75th Anniversary.